How To Set Up Facebook Sales Channel

Shopify and Facebook have been pals for a while. The latest integration means you can hands link your Facebook business page with your Shopify store - helping direct more than customers and upping your social selling game.

What'due south A Sales Channel?

Sales channels are all the places you sell your merch, including your online shop. You lot can go better coverage by selling in pop places like Amazon, Facebook, Instagram etc.

The Facebook Sales Channel is one specifically designed to link with your Facebook business page. When someone sees your store on Facebook, they can scan through your whole choice without having to open up upwardly a new tab for your standalone website.

Why integrate Facebook with Shopify?

I of the all-time parts of integrating means that if y'all make a alter in one place, it's automatically updated to the next. Changing a price, clarification or photo on ane of your products? Practice it direct in Shopify admin and it will update on your Facebook shop. Any sales that happen through Facebook are updated automatically, and your Shopify Report will tell you lot which channel it came from.

Connect and Sell to Millions of Facebook Users

Shopify Facebook Sales Channel

Facebook is however the number one social media platform in terms of users, and many of them shop online through Facebook or use it find out nigh products they want. You lot can use your Facebook business page to interact with customers, sponsor products, and host a store.

When you launch an online marketing entrada through Facebook, you lot can sponsor products to be seen past people you think are interested. They can then get directly to your facebook folio and shop there, or be directed to your standalone Shopify store.

Making payments through Facebook is secure, shoppers can relieve their payment information for futurity purchases. This is particularly streamlined for paying using smartphones, as more than and more people are doing.

Designed for Mobile

More than half a billion people admission Facebook solely from a phone or tablet on the go. The new Facebook Shop has been optimised for mobile use, significant it loads chop-chop and displays well.

Connect with Your Customers Instantly

This is a great step in the management of conversational commerce. You can utilise Messenger chat to talk to your customers directly and help them find what they're looking for. Customers can purchase directly through Messenger and track their orders.

In order to use Facebook Messenger for directly sales or create a 'shoppable' Facebook Page, y'all have to have both a Shopify membership and a business Facebook Page.

Utilise Facebook for Marketing

Yous can heave your marketing by using Facebook targeted ads. Target customers co-ordinate to location, age, gender and interests they've already expressed. Using the Facebook Sales Aqueduct makes it ane stride easier to grab new customers.

Your Facebook business page is a great place to put announcements, production reviews and launches, or other relevant content that yous call up your customers would exist interested in.

How Is This Different From The Facebook Store App I Already Use?

The current Facebook shop app doesn't display on mobile phones, which is where most people are shopping on Facebook.

The sales channel besides makes it so that your store displays prominently on your landing folio, rather than needing a separate tab. The Facebook store also includes a subscribe push button that lets y'all collect followers who will stay updated with any new products you add to your store.

Setting Upward The Facebook Sales Channel

As before long as you open upwardly the Facebook sales channel through your Shopify Admin, you lot're gear up to go.

Add the Facebook Sales Channel

From your Shopify admin, click the + button abreast the Sales channels heading.
On the Add sales channel dialog, click Facebook
Click Add together channel.

Connect your Facebook Account

From your Shopify admin, click Facebook.
Click Account, and thenConnect account.
Enter your Facebook login credentials andlet Shopify to connect with your business'south Facebook page

It can take upwards to 48 hours for Facebook to verify your account. They volition notify y'all via email when you're ready to go.

What's Next?

If y'all're having trouble with these steps, click hither to view the stride by step instructions through the Shopify Manual or contact Elkfox for more assistance.